‘Web 2.0’ Archive

Goals, Goals, Goals!

This past week was GOAL WEEK online on the lululemon athletica blog. Besides having an awesome goal setting tool online, they also wrote posts with tips on how to set goals and posted videos on the importance of having goals. I was so stoked to participate in this. I wrote a post about loving your [...]

Creating Art Collaboratively

If you are looking to get into writing, acting, singing, or producing – you should probably watch this video. Joseph Gordon-Levitt is bringing a collaborative production company to the masses and calling it hitRECord. If this is how new movies, television programs, songs, and art will be made in the future … I can’t frickin [...]

Trailer for the new Facebook movie: “The Social Network”

Justin Timberlake, social media, and the movie industry collide in a film about the early stages of Facebook!?! Are you kidding me! This is just grand! I have no words that can explain how excited I am for this… Pick of the post: K’naan – Take a Minute (official music video)

What Linchpins Read

Yesterday was Worldwide-Meet-The-Tribe-Of-Linchpins Day according to Seth Godin. Seth fans gathered together at over 790  meetups around the world and talked about his books/blog, shipping ideas, and many other topics of interest. Chris Coldeway, another UBC Sauder alum and creator of redrovr, organized the Vancouver Meetup. My sis got up there and shared a bit [...]

Unplug. Just Do It!

I sometimes feel like being in front of a computer/digitally connected all week feels like this… Television is a drug. from Beth Fulton on Vimeo. So I’m shutting ‘er down! And with this spectacular sunshine peaking through the clouds, it’s a perfect time to completely unplug and spend the long weekend OFFLINE! I can hear [...]

Advertising to Advance Society

I admit it. I swoon over creative marketing. It’s one of my many inspirations and favourite guilty pleasures. The best kind of marketing, in my opinion, is done for organizations or causes that try to advance society. They usually don’t have the funds to blow on big (and unsuccessful) marketing, so they make what they [...]

What if you were alone?

What if you had no followers on Twitter or friends on Facebook? What if no one read your blog? What if no one subscribed to your mailing list? What if no one listened to your music, used your service, came to your event, or bought what you were selling? Would you still be doing what [...]

Off with her pants!

No pants subway rides were a viral hit in previous years. But like every other internet sensation, their uniqueness wore off. When’s the last time you saw a truly outstanding flash mob dance party or hidden prank video (tee hee)? If you’ve seen one, you’ve seen them all. But then Improv Everywhere, the creators (?) [...]

Reading Great Blogs in 5 Minutes

I love reading great blogs. It kick starts my morning, provides reading material at lunch, and is a great way to end off the day. However, reading the 123 blogs that I subscribe to could be quite time intensive. But it’s not. I use Google Reader (a type of RSS Reader) to help me skim [...]

Including Your Community in Your Event (online)

Every year, over 30 alumni from the Sauder School of Business help coach the UBC delegation for the JDC West Business Competition. We spend about 4 months running the teams through cases, presentation techniques, training practices, and team building exercises. I can proudly say that coaching the Social Team is one of the best parts [...]