Every Purple Cow needs a critic
This past weekend, Warren Springer and I were asked to present at the SFU Student Leadership Summit, so, naturally, we talked about creating Purple Cows. The room was packed (and hot) and Warren was just nailing it. We had a blast up there and, as a result, we saw lightbulb after lightbuld turn on above all the delegates’ heads. I love getting that wide-eyed look of “wow – I get it” when we present.
More importantly was the brief conversation I had with a delegate that filtered in as we were cleaning up. She was taking her seat for the session that was after our presentation. Our exchange went something like this:
Matt: <turning down our loud music> Oh, sorry, this isn’t for the next session.
Girl 1: <big sigh of relief with disgusted look on her face> Thank God! Sounds pretty stupid.
It was in those 2 seconds that I was thankful we had found our target audience for our presentation (and she wasn’t in it). Creating raving fans from your attendees always feels good, but having a critic was SO reassuring. It’s important to have critics – it means it is worth critiquing!
So Girl 1, thank you for being so disgusted with how you thought we presented. You were our critic of the day! And while critics are important to have, its the raving fans that are important to listen to.
“[Critics] can say whatever they want. I’m not back on my bike for them.”
Pick of the post: Ke$ha – Blah Blah Blah
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